Purpose 50

Purpose 50 by Amouage – An Exceptional Extrait of Strength and Connection to the Earth

Purpose 50 by Amouage is much more than a fragrance: it is a tribute to the eternity, strength and ancestral wisdom of the earth. Evolving from the original Purpose Eau de Parfum, this extraordinary reinterpretation in the form of an Exceptional Extrait reaches an incredible concentration of 50% oils, offering a deep and intimate connection with the skin and nature itself.

Purpose 50 Exclusive Features

• Exceptional Concentration: With 50% oils, Purpose 50 stands out as one of the most concentrated perfumes in the world, ensuring exceptional longevity and sophisticated projection.
• Deep Evolution: Compared to the Eau de Parfum, the Extrait explores new depths, emphasizing the woody and earthy notes and adding a touch of vanillin for a more intimate connection with the skin.
• Symbiosis with the Earth: Inspired by the ancient wisdom and infinite patience of nature, Purpose 50 evokes a sense of completeness and grounding.

Olfactory Pyramid

Key Notes:

• Frankincense: Ancestral and meditative, it gives a spiritual depth to the perfume.
• Papyrus: Earthy and dry notes that evoke the aridity of the earth.
• Sand Vetiver: Green and smoky, it adds a grassy, ​​rooted touch.
• Sandalwood: A creamy, woody accord that amplifies the scent's enveloping feel.
• Vanilla: Sweet and welcoming, it creates an intimate bond with the skin.

What Makes Purpose 50 an “Exceptional Extrait”?

The exceptionality of Purpose 50 lies not only in its concentration of oils, but also in its carefully balanced formula:

• Superior Performance: With 50% oils, the fragrance offers significantly longer persistence than standard concentrations.
• Unique Depth: The greater presence of oils makes the perfume richer, more complex and enveloping, with a projection that remains sophisticated and never invasive.
• Maturation Process: Purpose 50 undergoes a 4-week refinement (2 weeks of maceration and 2 of maturation) to ensure the perfect fusion of the ingredients.

Fragrance Concentrations Compared

• Eau de Cologne (EDC): 3% - 10% oils
• Eau de Toilette (EDT): 5% - 15% oils
• Eau de Parfum (EDP): 15% - 20% oils
• Parfum / Extrait: 20% - 30% oils
• Amouage Purpose 50: 50% exceptional oils

The high concentration ensures less alcohol and a richer, deeper projection, offering a unique and long-lasting olfactory experience.

How to Wear Purpose 50

1. Application: Spray a small amount of fragrance on pulse points (wrists, neck, behind the ears). With such a high concentration, just a few drops are enough.
2. Occasions: Perfect for special events, elegant evenings or moments when you want to express strength and grounding.
3. Ideal Seasons: Ideal for the cooler months, when the woody and enveloping notes can best express their intensity.

Why Choose Purpose 50 by Amouage?

• Unparalleled Luxury: One of the most concentrated and refined perfumes in the world, perfect for those seeking an uncompromising olfactory experience.
• Deep Connection: Evokes a sense of grounding and inner peace, thanks to its woody and spiritual notes.
• Extraordinary Duration: Its high concentration guarantees a long duration on the skin, with a rich and complex evolution over time.
• Significant Symbolism: Represents strength, wisdom and completion, making it ideal for those seeking a fragrance with a deep meaning.

Conclusion

Purpose 50 by Amouage is more than a fragrance: it is a sensory journey that connects the body and soul to the earth and its eternal wisdom. With its unique composition and extraordinary concentration of oils, Purpose 50 represents the pinnacle of perfumery art. Choose Purpose 50 and discover the strength and beauty of an unparalleled perfume.