Introduction
Naples, the city that extends along the Tyrrhenian coast, is a melting pot of culture, art and centuries-old traditions. With its port overlooking the sea and its neighborhoods full of history, it offers a complete sensory experience. But there is one aspect that is often overlooked: the world of perfumes. Alla Violetta Boutique, located in the heart of the Vomero neighborhood, has been a pioneer in the field of perfumery, both in Italy and abroad. With a history dating back to 1911, we were among the first to introduce the concept of artistic perfumery in Naples in the late 90s. This page is an invitation to an olfactory journey through our different stores, each with its own unique identity and an equally exclusive selection of fragrances.
The Journey Begins - At Violetta Boutique, Via Bernini 27, Vomero

In the heart of the Vomero district, known for its elegant streets and historic buildings, our historic headquarters is a true temple of Artistic Perfumery in Naples . This type of perfumery is distinguished by the use of high-quality ingredients and the creation of unique and complex fragrances. Here, world-famous brands such as Amouage, represented here , and Diptyque, available here , and Frederic Malle, explored here , Maison Crivelli ...have always been represented
Luxury and Elegance - Alla Violetta Boutique, Via dei Mille 37, Chiaia

In the Chiaia district, famous for its luxury boutiques and vibrant nightlife, this location is the kingdom of Luxury Perfumery in Naples . This category includes fragrances created by master perfumers and often enriched with rare or exotic ingredients. With brands such as Francis Kurkdjian, visible here , Fragrance du Bois, discover here , Tom Ford, available here , and Le Labo, explored here , each spray is a dive into a world of elegance and refinement.
The Discovery - At Violetta Boutique "Mini", Via Carlo Poerio 23, Chiaia

Also in the Chiaia neighborhood, this "mini" version of our boutique is a hidden gem. Specializing in Niche Perfumes in Naples , this location offers fragrances that are often produced in limited quantities and that focus on originality and uniqueness. In an intimate lounge, emerging brands such as Lorenzo Pazzaglia, represented here , and Essential Parfums, available here ,
Culture and Style - Campomarzio70 , Via Carlo Poerio 24, Chiaia

In collaboration with Campomarzio70, this boutique offers an olfactory experience that goes beyond simple perfumery. Here, olfactory culture and style merge to create a unique and unforgettable experience, with brands such as Xerjoff, visible here , Roja Parfums, discover here , and Ex Nihilo, available here .
Note
The "distinctions" of style and brands of the various boutiques are not rigid and conceptual. During your olfactory journey, you can find alternative proposals and brands that "blend" between the various locations.
Conclusion
Each boutique is a chapter in an olfactory journey through Naples, a journey that promises to be as fascinating as the city itself. With its cobbled streets, its historic buildings and its inimitable cuisine, Naples is a city that speaks to all the senses. At Alla Violetta Boutique we have always been there, helping to give voice to the sense of smell in this sensorial chorus. We invite you to visit our boutiques for a unique sensorial experience, a journey that will take you far beyond the city limits, directly into the heart of the most exclusive and sought-after fragrances in the world. There is no better way to discover Naples, its culture and its essence, than through an olfactory journey in our boutiques