Flo'97
Olfactory Pyramid Top notes: Raspberry, Red Fruits, Apple Heart notes: Jasmine, Rosewood, Caramel, Pink Pepper Base notes: Cedar, Amber, Vanilla, Balsam Intensity: Strong Persistence:...
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Olfactory Pyramid
- Top notes: Raspberry, Red Fruits, Apple
- Heart notes: Jasmine, Rosewood, Caramel, Pink Pepper
- Base notes: Cedar, Amber, Vanilla, Balsam
Intensity: Strong
Persistence: Long
Flo'97 – Flo'w
Olfactory family: Fruity · Amber · Woody
Genre: All Gender • Style: Urban, vibrant and independent Parisian
Flo'97 captures the instinctive energy of Paris: a city that runs, loves, changes direction without warning, and always remains itself. The opening is a fruity whirlwind : vivid raspberry and sparkling red fruits intertwine with juicy apple , expressing the spontaneity of a free and independent lifestyle. It's the capital's pop side, colorful and bold, intersecting with the city's rawest and most real corners.
At the heart, jasmine and rosewood lend an urban poetics : light on boulevards, stone facades, small, bustling cafés. Caramel adds a gourmand touch, immediately modernized by pink pepper , which vibrates like a contrasting note, keeping the composition bright and contemporary.
The base asserts character and presence: cedar dries and structures, amber warms with spontaneous sensuality, vanilla rounds the edges, and balm creates a soft and enveloping trail. The result is a fruity-amber profile with a woody core that combines joie de vivre and inner strength, like a dress that changes with you from day to night.
Why choose Flo'97
- Authentic Parisian vibe: red fruits and apple for a lively, urban and vibrant start.
- Poetry and character: jasmine and rosewood meet pink pepper and caramel for a modern contrast.
- Identity trail: cedar, amber and vanilla build a warm, elegant and memorable base.
- All gender: a transversal signature that dresses with personality, without gender categories.
- Real versatility: perfect day-to-night: bright on the start, sensual in the drydown.
Who is it suitable for?
For those who love contemporary fruity fragrances with structure; for those seeking a positive but unconventional scent; for those craving a vibrant, urban, transformative trail to accompany work, aperitifs, and evenings out on the town.
When to wear it
All year round. By day, it brings light and rhythm; by night, it displays a woody-amber sensuality that embraces with style. Perfect for dates, vernissages, parties, and city weekends.
How to apply it
- Spray from a distance of 15–20 cm on the neck, wrists, and behind the ears; avoid rubbing to avoid altering the top notes.
- For longer lasting fragrance , apply a neutral lotion/oil before the perfume; on fabrics (test first) the scent lasts longer.
- Layering ideas: a musky skin scent enhances the clean side of the base; a dry citrus cologne amplifies the bright, fruity opening.
Frequently Asked Questions
Is Flo'97 very sweet?
The sweetness of raspberry, caramel and vanilla is balanced by pink pepper, cedar and amber: the result is delicious but modern , never cloying.
How long does it last on the skin?
The persistence is long : lively start and a warm-woody development that accompanies for many hours, with a present but elegant trail.
Is it really unisex?
Yes. The fruity-amber construction with a woody base is all-gender and naturally suits different styles.
Flo'97 – Flo'w is a feast for the senses : life, passion, transformation. If you're looking for a bold and vibrant Parisian signature, capable of surprising without sacrificing elegance, you've found it.
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Alla Violetta Boutique remains faithful to the inspiring ideals of Artistic, Niche and Luxury perfumery, in constant search for "Different" perfumes and Brands, both in compositions and quality of ingredients, and even in distribution. The great success and the commercial prominence of our market segment, means that many of our historical and less historical suppliers, both as official distributors and as producers, are rapidly expanding their distribution in our local Campania region, and in general in Italy. This obviously has advantages for the customer, who finds more easily what yesterday was almost impossible to find on the various provincial markets, but if not managed and moderated correctly, it goes completely against the principle of "scarcity" that pervades everything that is rare and different. And if the distributors and producers don't put a brake on it, then We will put it on, by proceeding with the removal of all those Brands that more or less suddenly, and not in a coordinated and even explained way, transform their Brands and products from something different to the "commercial rule". Unlike many, albeit good colleagues and competitors who today only aim to expand their commercial Catalogue, especially online, which they push with videos and sponsorships, We at Alla Violetta Boutique continue to try to offer our Customers Brands and products of Value, which obviously implies not being "inflated", or over-spread in the various local territories, this to avoid that at the party x or event y, and even in the office, our customers and those of others all end up with the same perfume... And not because we are Snobs, or because we don't want to "share", but maybe... are we?
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