Jordi Fernández

Jordi Fernandez Pic

Jordi Fernández – The Visionary Nose of Contemporary Perfumery

Jordi Fernández is one of the most daring and innovative master perfumers on the international scene. A leading figure within the Givaudan laboratory, he has redefined the concept of artistic perfumery thanks to an experimental, emotional, and profoundly human approach.

Born in Spain and strongly influenced by his Mediterranean roots , Jordi Fernández has followed an extraordinary path that has led him to combine artisanal tradition and molecular innovation . His technical training intertwines with an extraordinary creative sensibility, making him one of the most sought-after "noses" for niche and luxury perfumery brands around the world.

A Recognizable Olfactory Signature

Jordi Fernández's creations are instantly recognizable for their evocative depth and masterful use of noble and innovative ingredients . He loves to play with olfactory contrasts, emotional layers, and unusual combinations: his style is sensorial, narrative, and experimental .

He has collaborated with iconic houses such as Initio Parfums Privés (including the celebrated Oud for Greatness ), Amouage , Maison Crivelli , BDK Parfums , Essential Parfums , and other leading names in the independent scene. Each creation embodies a desire to amaze, excite, and question the sense of smell as a tool of memory and discovery.

Between Art, Chemistry and Olfactory Neuroscience

Unlike many of his colleagues, Jordi Fernández is also known for his interest in applied neuroscience research on smell . He frequently collaborates with research centers to explore how odor molecules interact with the limbic system , stimulating emotions, memories, and behaviors.

This vision led him to develop formulas that do not simply “please”, but communicate : each perfume is a message, a landscape, a codified impulse that translates into a pure olfactory experience .

Discover her creations at Alla Violetta Boutique

Alla Violetta Boutique hosts some of Jordi Fernández 's most captivating compositions. From the mystical alchemy of oud to multisensory experiences inspired by nature, each fragrance is a journey through skin, soul, and molecular art.

Explore the Initio fragrances , or let yourself be conquered by the olfactory universe of Essential Parfums , where the master's hand emerges with pure elegance.

Jordi Fernández is not just a perfume creator, but an olfactory narrator capable of giving invisible voice to the deepest emotions. A name that deserves to be known, loved, and remembered.