Jovoy Paris: rebirth of a designer house (since 1923)
Jovoy is the story of a fascinating rebirth: a Parisian maison founded in 1923 , forgotten for decades and brought back to light in 2010 by François Hénin , a tireless traveler and hunter of raw materials. Between the forests of Vietnam and an educational stopover in Grasse , Hénin built a unique knowledge that today animates JOVOY Parfumeur Parisien , which has become a benchmark for contemporary artistic perfumery.
Creative philosophy
Every Jovoy creation— Eau de Parfum , Extrait , or home fragrance —is born from a real encounter, a journey, a lived experience. The formulas are entrusted to independent noses in creative dialogue with the maison: the aim is to translate the original vision into a scent, maintaining creative freedom and the quality of the materials.
Olfactory style
- Main raw materials : exotic fruits, resins, woods, spices treated with a modern cut
- Signature : luminous yet structured trails, a balance between Parisian elegance and an adventurous spirit
- Portability : unisex construction, from everyday use to important evenings
Collections & Formats
The Jovoy line includes personal fragrances in various concentrations and references for the home. Each scent is designed to be worn or "lived in," with a clear progression from opening notes to drydown.
Why choose it from Alla Violetta Boutique
- Curated niche selection, with dedicated assistance in choosing
- Samples available on eligible orders
- Fast shipping and protective packaging
Choice tips
- Want a fruity signature without the sugar? Choose compositions where spices and woods dry out the fruit.
- Looking for a controlled finish for shared spaces? Prefer woody/aromatic builds with moderate sillage.
- Smart layering : Pair a woody/amber to add depth to fruity or fresh profiles.
FAQ
Is Jovoy a niche brand?
Yes: authorial productions, selected materials and independent artistic direction.
Are the fragrances unisex?
Completely genderless : the choice depends on your taste, not your gender.
What is the concentration?
Varies by reference (EDP/Extrait). Check the product sheet for details on persistence and sillage.
Can I try before I buy?
Yes: evaluate the samples for skin and context testing.
Discover Jovoy perfumes
Frequently Asked Questions
Everything you need to know about our products
All our products are 100% authentic and come directly from official distributors. Each item includes certificates of authenticity and original sealed packaging.
We ship throughout Italy in 2-4 business days. For international orders, delivery times vary from 5 to 10 business days depending on the destination.
Yes, we accept returns within 14 days of purchase. The product must be unused, in its original, sealed packaging. Return shipping costs are the responsibility of the customer.
Yes, we include select free samples with every order over €50. Samples are chosen based on availability and your fragrance preferences.
Store your perfumes in a cool, dry place, away from direct sunlight and heat sources. Always keep the cap tightly closed to preserve the fragrance longer.